Diet Type Quiz Funnel

What is the Diet Type Quiz?

This 12-question quiz matches your leads to one of 6 nutrition profiles based on their food preferences, habits, and goals. Instead of prescribing a one-size-fits-all diet, it helps them discover the eating style that naturally fits their lifestyle.

Why it works: "What diet is right for me?" is one of the most common nutrition questions. This quiz answers it personally and positions you as the guide who can help them succeed.

Perfect for:

• Nutritionists and dietitians

• Health coaches

• Weight loss coaches

• Fitness coaches

• Wellness businesses

• Food bloggers and influencers

What Your Leads Experience

The quiz presents one question per screen across 12 lifestyle-based questions.

Sample Questions

• "How many meals do you typically eat per day?"

• "What's your relationship with carbohydrates?"

• "How often do you eat fish or seafood?"

• "How important is eating sustainably/environmentally conscious?"

• "How do you feel about cooking and meal prep?"

• "What's your primary health or fitness goal right now?"

• "What does your ideal breakfast look like?"

• "How do you feel after eating a carb-heavy meal?"

• "What's your approach to healthy fats?"

• "Which statement best describes your ideal eating style?"

Each question has 5 response options, each associated with one of the 6 nutrition profiles.

The 6 Nutrition Profiles

The Results

After completing all 12 questions, your lead sees:

Profile Card

• Large icon and profile name

• Diet name

• Match percentage (how closely their answers aligned)

• Personalized description of their eating style

Nutrition Tips

• 3 personalized tips for their profile

Sample Day

• A full day of eating example (breakfast, lunch, dinner, snack)

Profile Details

The Balanced Eater ⚖️

Diet: Flexible Balanced Diet

Description: "You thrive with variety and moderation. No foods are off-limits, but you believe in eating mindfully and balancing your plate."

Tips:

1. Aim for the 40/30/30 rule: 40% carbs, 30% protein, 30% fats

2. Include all food groups but watch portion sizes

3. Allow yourself treats in moderation — restriction leads to binging

Sample Day: Oatmeal with berries and nuts → Grilled chicken salad with quinoa → Salmon with roasted vegetables and brown rice → Greek yogurt with honey

The Protein Powerhouse 💪

Diet: High-Protein Diet

Description: "You're active and goal-oriented. Protein keeps you satisfied and supports your fitness goals. You think strategically about fueling your body."

Tips:

1. Target 1.6-2g protein per kg of bodyweight daily

2. Include protein at every meal and snack

3. Time carbs around your workouts for best results

Sample Day: Egg white omelet with turkey and spinach → Grilled chicken breast with sweet potato → Lean steak with broccoli and quinoa → Protein shake or cottage cheese

The Mediterranean Maven 🫒

Diet: Mediterranean Diet

Description: "You appreciate good food and the social aspect of eating. Fresh ingredients, olive oil, and taking time to enjoy meals resonate with your lifestyle."

Tips:

1. Make olive oil your primary cooking fat

2. Eat fish at least twice per week

3. Enjoy meals slowly and socially when possible

Sample Day: Greek yogurt with walnuts and honey → Mediterranean salad with feta, olives, and grilled fish → Grilled lamb with roasted vegetables in olive oil → Hummus with vegetable sticks

The Low-Carb Champion 🥑

Diet: Low-Carb Diet

Description: "You've noticed that reducing carbs helps you feel more energized and in control. Satisfying fats and proteins keep you full without the blood sugar rollercoaster."

Tips:

1. Keep carbs under 100g per day (adjust based on activity)

2. Fill up on non-starchy vegetables for fiber

3. Don't fear healthy fats — they keep you satisfied

Sample Day: Scrambled eggs with avocado and bacon → Chicken Caesar salad (no croutons) → Grilled salmon with asparagus in butter → Cheese and nuts

The Plant Explorer 🥗

Diet: Plant-Forward Diet

Description: "Plants are the star of your plate. Whether for health, ethics, or the environment, you prioritize vegetables, legumes, and whole foods."

Tips:

1. Aim for 7-10 servings of vegetables and fruits daily

2. Include legumes and beans for protein and fiber

3. Experiment with plant-based protein sources like tofu and tempeh

Sample Day: Smoothie bowl with spinach, banana, and chia seeds → Buddha bowl with chickpeas, roasted vegetables, and tahini → Lentil curry with brown rice and sautéed greens → Apple with almond butter

The Whole Foods Warrior 🍎

Diet: Whole Foods Diet

Description: "You believe food should be real and minimally processed. Reading ingredient labels matters to you, and you prefer foods your grandmother would recognize."

Tips:

1. Shop the perimeter of the grocery store

2. If it has more than 5 ingredients, reconsider

3. Batch cook whole grains, proteins, and vegetables for the week

Sample Day: Steel-cut oats with fresh berries and seeds → Homemade vegetable soup with whole grain bread → Baked chicken with roasted root vegetables → Fresh fruit and raw nuts

How Scoring Works

1. Each answer is associated with one of the 6 profiles

2. Count how many times each profile was selected

3. The profile with the highest count wins

4. Match percentage = (Winning count / 12) × 100

Collecting Leads

After seeing their results, your lead can submit their contact information.

Contact Form Fields

What You Get (Lead Data)

For every lead, you capture:

Contact Information

• First name, last name, email, phone (based on your settings)

Complete Quiz Results

• Profile name and icon

• Diet name

• Match percentage

• Profile description

• 3 personalized tips

• Sample day meal plan

• Full score breakdown for all 6 profiles

Tips for Success

1. Match Your Programs to Profiles

If you offer different nutrition programs, route leads to the program that fits their profile. A "Plant Explorer" wants different content than a "Protein Powerhouse."

2. Use the Sample Day as a Teaser

The sample meal plan gives them a taste. Your program provides the full roadmap.

3. Send Results via Email

Set up an automatic email with the {{Results}} placeholder. Your leads get their profile, tips, and sample day in their inbox.

4. Address Secondary Profiles

Some leads will be close between two profiles. Use this as a talking point about finding their unique approach.

Quick Reference

Have questions? Reach out to our support team!