Video Funnel

Deliver video content instantly after capturing lead information — perfect for webinars, training, and video sales letters.

Last updated 2 months ago

What is the Video Funnel?

The Video Funnel captures leads and immediately delivers embedded video content. There's no quiz or calculator — your leads enter their contact information and get instant access to your video.

Why it works: Video is engaging and personal. Whether it's a webinar replay, training video, or sales presentation, this funnel delivers your video while capturing lead information.

Perfect for:

  • Course creators

  • Coaches running webinars

  • Consultants with video sales letters (VSLs)

  • Anyone delivering exclusive video content

What Your Leads Experience

Step 1: Opt-in Page

Your lead sees your customized landing page with:

  • Your title and subtitle

  • Your logo (if uploaded)

  • Contact form fields (name, email, etc.)

Step 2: Video Delivery

After submitting their information, your lead sees:

  • Customizable results page title

  • Embedded video player (responsive 16:9)

  • Optional CTA button below the video

Supported Video Platforms

Just paste your video URL — the system automatically converts it to the proper embed format.

Platform

Example URLs

YouTube

youtube.com/watch?v=VIDEO_ID or youtu.be/VIDEO_ID

Vimeo

vimeo.com/VIDEO_ID

Streamable

streamable.com/VIDEO_ID

Loom

loom.com/share/VIDEO_ID

No need to copy embed codes — just paste the regular video URL.

What You Can Customize

Opt-in Page Settings

Setting

Description

Default

Title

Main headline on the opt-in page

"Get Your Results!"

Subtitle

Supporting text below the title

"Enter your details to see your personalized results"

Logo

Your logo (replaces default icon)

—

Results Page Settings

Setting

Description

Default

Result Title

Headline above the video

"Here Are Your Results!"

Video URL

Your video link (required)

—

CTA Button Text

Button text below video (leave empty to hide)

—

CTA Button URL

Where the button links to

—

Optional CTA Button

Add a call-to-action button below your video:

Setting

Example

Button Text

"Book a Call", "Join the Program", "Learn More"

Button URL

Your booking link, sales page, etc.

Leave the button text empty if you don't want a CTA — the video stands alone.

Contact Form Fields

Field

Can be toggled

Can be required

First Name

Yes

Yes

Last Name

Yes

Yes

Email

Always shown

Always required

Phone

Yes

Yes

What You Get (Lead Data)

For every lead, you capture:

Contact Information

  • First name, last name, email, phone (based on your settings)

Video Engagement

  • Confirmation that they viewed the page

  • Timestamp of view

Use Cases

Webinar Replays

  • Recorded webinars

  • Workshop recordings

  • Live event replays

Training Videos

  • Course previews

  • Tutorial content

  • Onboarding videos

Video Sales Letters (VSLs)

  • Sales presentations

  • Product demos

  • Testimonial compilations

Exclusive Content

  • Member-only videos

  • Behind-the-scenes footage

  • Bonus content

Lead Magnets

  • Free training videos

  • Expert interviews

  • Case study walkthroughs

Technical Notes

  • Video plays within the page (no redirect)

  • Responsive design adapts to mobile screens

  • Video maintains 16:9 aspect ratio

  • CTA button opens in new tab

  • The {{Results}} placeholder in email notifications is hidden for video funnels (since there are no quiz results to display)

Tips for Success

1. Use an Engaging Title

"Watch This 10-Minute Training" is better than "Enter Your Email." Tell them what they're getting.

2. Add a CTA Button for Next Steps

If your video is a sales presentation or webinar, add a CTA button like "Book Your Strategy Call" or "Join the Waitlist."

3. Connect Your Email Platform

Integrate with MailerLite, Mailchimp, or ConvertKit to automatically add these leads to your follow-up sequence.

4. Follow Up After the Video

The video creates interest. Your email sequence converts that interest into action.

Quick Reference

Feature

Details

Funnel type

Video delivery

Supported platforms

YouTube, Vimeo, Streamable, Loom

Video format

Auto-converts URLs to embeds

Optional CTA

Button below video

Aspect ratio

16:9 (responsive)

Integrations

MailerLite, Mailchimp, ConvertKit

Have questions? Reach out to our support team!